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SEGRA Walks the Talk

May 2016 – Edition 16

SEGRA 2016 – Naturally Stronger Regions: Realising the Potential

Albany & Great Southern Region WA

26–28 October 2016

Destination Albany and Great Southern Region

In the past 20 years SEGRA has traversed regional Australia, highlighting the strength of our regions - their social, environmental, governance and economic capacities and the innovation of their people to drive development in their place.
In 2016, SEGRA is celebrating the strengths and leadership in regional development in Albany and the Great Southern Region. To ensure delegates have the opportunity to see initiatives first hand, The Local Planning Committee are offering four different and informative study tours including comprehensive discussion of the story behind each destination.

This SEGRA Walks the Talk showcases some these study tours and other activities of interest in the region.

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SEGRA 2016 Study Tours

Study Tour 1: The 4 I’s - Investment, Innovation, Infrastructure and Industry Development

Time: 8:30am - 4:30pm Location: Cranbrook and Plantagenet

This tour will depart the Albany Entertainment Centre at 8:30 am and travel through some of the worlds’ most breathtaking and bio diverse regional landscapes.

Arriving in the Shire of Plantagenet the study tour will visit the Sounness Park Development to see firsthand the value of recreational facilities to regional/rural communities.

Ferngrove Frankland River is the next destination point. Learn about how Ferngrove achieved its position as Western Australia’s second-largest wine producer – the importance of loyal staff and the local labour market, the role of a Head Office; the product security challenges of exporting to a foreign country; and the insights into the foreign ownership journey The next inspection property is Milne Feeds at the southern end of Cranbrook Shire. The owners will meet with delegates to discuss the impacts and opportunities of new farming technology and innovation as well as some of the planning challenges of new techniques and future labour market issues.

The final stop on this study tour is to the Mt Barker Regional Sale Yards where the important issue of Regional Infrastructure will be the focus.

The tour will return via the Mt Barker Hill the site of the base of a 184 metre high TV tower - the tallest free-standing tower in the southern hemisphere – as well as spectacular views over the Stirling and Porongurup Range National Parks before making its way back to the Albany Entertainment Centre to arrive at 4.30pm

Ferngrove Frankland River Winery

Study Tour 2: Innovation and Diversification in small towns

Time: 8:30am - 4:30pm Location: Denmark

Pick up from AEC in Albany (8:30am) and drive through towering karri trees and lush forests, vineyards and farms to the Shire of Denmark which in itself boasts 100 kms of spectacular coastline, beautiful beaches, rugged rocks, rock pools and headlands. The Shire of Denmark is a bustling hub for tourism and agriculture but also for creative artists, sculptors, foodies, designers and musicians. In this study tour you will visit Denmark Agricultural college and see cutting edge robotic dairy as well as hearing about the particular investment in youth and their contribution to sustainable regions.

Following on from the Ag College delegate will have a site visit and tour of Morgan Richards Community Centre. This street renewal project by the Shire of Denmark Council Lotterywest funding has revitalised economic and social development in the CBD with markets festivals and art events. The history of the Community Resource Centre and the role of Denmark Arts will be a particular focus of the focus at this site.

From the Morgan Richards Community Centre delegates will have a first hand experience of a local food diversification initiative with a visit to The Lakehouse in Denmark where the owners will share how they started and over the years have developed the business, the brand and marketing of Denmark. They are the brainchild behind Vino Foods products that started locally and have now branched into Woolworths supermarkets shelves.

Straight after lunch, delegates will depart for one of Denmark’s iconic attractions - The Valley of the Giants Tree Top Walk. Here as you are guided through the tourism facility you will have the opportunity to discuss with the operators how the facility was developed and future plans including the Bibbulmun Track (walk trail) and Munda Biddi Trail (off-road bike trail).

The coach will return to Albany arriving at around 4:30 pm.

Green Pools
Giants Treetop Walk

Study Tour 3: Regional Sustainability – Challenges of business development in a small town

Time: 8:30am - 4:30pm Location: Gnowangerup

Gnowangerup is one of the few rural towns that is experiencing a growth in population. A survey of businesses in town indicated that 72 new positions would be created in 2014 – 2018. The increase in population has meant that there is a critical shortage of housing both to rent and to buy. Landcorp will be commencing a new residential subdivision and a release of industrial land for purchase in the first half of 2016.

The Shire of Gnowangerup has a large population of Plymouth Brethren who manage some of the biggest businesses in town and have expanded their market to the the whole of WA and soon interstate. The Shire President, CEO and Councillors are delighted to host a study tour which would include a focus on the sustainability of regional development and how one town has established a growing development base.


Bus departs Albany Entertainment Centre for Gnowangerup


Bus arrives at the Gnowangerup CRC Yougenup Road – Morning Tea is served


1st Business Tour Auspan - TBC


2nd Business Tour Duraquip - TBC


3rd Business Tour– Richard House, Pellet Mill - TBC


Return to the Gnowangerup Community Resource Centre - Lunch is served


Tour of the Yongergnow Malleefowl Centre Australia’s only Mallee fowl breeding centre - Afternoon Tea is served


Depart Ongerup for Albany

4:30 – 5:00pm

Arrive in Albany

The Shire is delighted that the Brethren have agreed to showcase their industries and discuss how they have grown their businesses from a small rural base in Gnowangerup to businesses that now service all of Western Australia and have recently been awarded a large government contract.


Study Tour 4: Major City Conveniences Surrounded By Amazing Natural Environment

Time: 8:30am - 4:30pm Location: Albany

Amazing Albany

The City of Albany’s vision is “to become Western Australia`s most sought after and unique regional city to live, work and visit”. Our picturesque city marks the spot where the first European settlers set foot in Western Australia. Albany is home to vibrant landscapes, award-winning beaches and fresh locally grown produce.

Albany boasts the convenience of a major city while being surrounded by amazing natural environment, including four spectacular National Parks in any direction.

Join the Amazing Albany study tour to understand the City of Albany’s approach to developing Albany as a vibrant visitor destination that contributes to the economic development of the region, attracts investment and sustains a successful local visitor industry.


Tour coach departs Albany Entertainment Centre


Arrive at Mount Adelaide and explore the National Anzac Centre and the Convoy Walk and Lookout. Commentary on City of Albany project works and Anzac Albany events


Head to Mount Clarence to visit the Desert Mounted Corps Memorial and Padre White Lookout. Commentary on project upgrades, including trails 10:15am

Depart Mount Clarence for tour of town via coach. Includes drive by and commentary on City tourism assets and development projects. Morning tea served in Town Square precinct and project briefings delivered on site. Projects briefs of the Town Square precinct upgrade project and the Albany visitor Centre current location and proposed relocation to York Street project.


Escorted tour of Albany visitor products and experiences along Frenchman Bay Road. Dept of Parks and Wildlife briefing on project at The Gap in Torndirrup National Park


General Manager briefing and condensed tour of Discovery Bay including Whaling Station museum, lunch at Discovery Bay


Visit the Albany Wind Farm, tour and tasting at Great Southern Distillery 3:30pm

Enjoy a wine tasting at Oranje Tractor wines 4:30pm

Tour concludes and returns to Albany Entertainment Centre

Padre White Lookout
Albany Wind Farm

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Explore Albany

Albany by Foot or Bike

With its mild climate, relatively flat terrain, quiet roads and extensive path network, Albany is the ideal location to explore by foot or bike. This includes being able to access the SEGRA__ Conference venue easily from most accommodation locations with a short walk or ride.

Conference delegates who would like to consider this as an option can access the newly developed Albany TravelSmart map from the WA Department of Transport website

For those looking to be a little more adventurous, Albany also provides great bushwalking or bike riding opportunities either for a short walk/ride in the early morning or as a way to wind down in the evening after a hard day at the conference.

Albany Heritage Park is located in the heart of the city. Home to the National ANZAC Centre, the park has a range of short walks and lookouts which can be accessed via the Padre White Walk Trail from the city centre.

The 4.5km sealed path and boardwalk from the Conference venue to Middleton Beach (and on to Emu Point) with its swimming enclosure, cafes and bars is also popular with locals and visitors in the early morning and evenings for its spectacular coastal views and the opportunity to see one of the many whales that visit Albany’s sheltered waters in spring.

For those more interested in a quick bike ride to start the day or blow away the cobwebs at the end, Albany offers some fantastic riding with the ride from the City to Discovery Bay at Frenchman Bay having been rated as one of the 10 most scenic rides in Australia.

In 2015 the local Cycling Club in partnership with the City produced and published the 10 Great Rides map, which is available in hard copy or can be down loaded with supporting ride notes from the Amazing Albany website

Albany Cycling Club is also very welcoming of visitor riders of all abilities so any conference delegates looking for someone to ride with or to join in one of the many social club rides on weekday mornings or the weekends can find details of the rides on the club’s website or link up with local riders via the Southern Cyclists Facebook page.

Anyone wanting more information on walking or riding options to attend the conference or as recreation can contact the City of Albany TravelSmart Officer Carl Beck. See link below.

Albany by bike
National ANZAC Centre

Self Drive Itineraries

Make the best of your time in Albany and the Great Southern before or after SEGRA by discovering the best of Australia’s South West on a self-drive adventure.

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Step Into the Great Southern

Great Southern Stars

Promotional video clips showcasing the attractions of the Great Southern are now online through the Great Southern Development Commission (GSDC) website. Four clips produced and posted by the GSDC take viewers on journeys through the region, featuring the natural environment, cultural and heritage connections, and fine regional produce. Each clip ends at a whimsical sunset feast on a beach. GSDC Deputy Chair Ross Thornton said the Commission is confident the clips will find an audience online. “Great Southern people live in a beautiful and bountiful part of the world,” Mr Thornton said. “We love giving visitors a warm welcome into the region, and these videos give us a new way to extend that welcome online. “The video clips will help the Great Southern to achieve the vision articulated in the Great Southern Regional Investment Blueprint that the region will be recognised internationally as a natural choice for opportunity and lifestyle.” Mr Thornton said the videos were produced in the region using local talent. Viewers are encouraged to share links to the clips through social media to promote the region to their online friends and networks.

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